The finest way to advertise your website is by writing articles and submitting them to article directories. Every article should include a URL in the author's resource section that allows readers to click to a web page of your choice - preferably a page that expands on the topic of the article. This benefits you in a number of ways: The article is published on its own page in each directory and each gives you a back link to the URL quoted in the resource. The published page can be listed on Google and the other search engines in the same way as any other web page can be, and many of these appear on the first page of Google for the keyword for which the article has been optimized. However, that's assuming that the article has been properly optimized for the keyword, and that is a skill in itself. Many good writers have no idea how to go about optimizing a web page using good keyword density and latent semantic indexing principles. LSI, use of keywords and the use of semantic relevance to indicate the relevance of a web page to search terms used by search engine users is a skill that has to be learned, and part of that is understanding how search engine algorithms work. Professional article writers understand, but others have to be taught these skills.
